Search has changed
Customers now search in two places: Google's results, and AI answers from ChatGPT, Gemini, Perplexity and Google's AI Overviews. Both reward the same things: a fast site, clear answers to real questions, accurate facts and structured data. Sites that are slow, vague or blocked to AI crawlers get skipped.
- Pages that never answer the question people searched
- Titles and descriptions that get cut off or don't match the page
- No structured data, so facts like hours and services are guessed
- AI crawlers blocked by accident in robots.txt or a security setting
What our SEO and AI search work includes
Technical SEO
Speed, mobile layout, indexing, sitemaps, canonical tags, internal links and fixing errors in Google Search Console.
On-page SEO
Titles, descriptions, headings and page content written around what customers actually search, one clear topic per page.
Content and guides
A content plan built from real questions, with guides that answer in the first few lines and then go deeper. Written for people first.
Answer engine optimisation (AEO)
Crawler access for AI assistants, question-and-answer content, FAQ and business schema, an llms.txt file and consistent facts, so AI answers describe you correctly.
Structured data
Organization, Service, FAQ, Article and Breadcrumb schema, matched to what is visible on each page.
Reporting
A monthly report on rankings, search traffic, leads from search and what we are doing next.
How we work
- Audit. Technical health, content gaps and how AI assistants describe you today.
- Fix the foundations. Speed, indexing, schema and crawler access.
- Publish. Pages and guides that answer what your customers ask.
- Measure. Rankings, traffic and leads, reviewed every month.
Who this is for
Businesses that want customers to find them without paying for every click: service businesses, professionals, online stores and startups. For customers in your area, pair it with local SEO. For faster results while SEO builds, add Google ads.
Our promises: no ranking guarantees and no shortcuts that get sites penalised. Your site and content stay yours. A clear report every month.